Stress Triggers and Tips to Reduce Stress During the Holidays- Blab 11-25-15, 12 noon PST


Watch our next "Mindset" blab right here.  My guest this week is my sister Loreen who is mental health counselor in Tampa, FL.  Loreen specializes in trauma, anxiety, and adjustment to illness.  She is a Certified Master Practitioner of Accelerated Resolution Therapy (ART) which is a trauma focused intervention.  Loreen also uses a Mindfulness-Based Cognitive Therapy (MBCT) approach. 

Visit her website to find our more: The Meaning Center.


New to Blab?  Check out this Blab infographic to learn more about how to participate. 

Blab infographic



WBNL Coaching Launches with a Unique Path to Gaining Clarity in Your Business and Personal Life

 WBNL Coaching, a fresh new take on coaching and training, has launched with a philosophy that alignment and connection, tied closely with basic business practice, set a tone that anyone can follow to prosperity. The company's initial course curriculum focuses on helping Real Estate agents increase their business; however the unique techniques guiding their coaching can help any business owner gain clarity.

Co-founders, Jan O’Brien and Matt Emerson have reimagined Coaching, Training, Management, and Real Estate and have put together programs that can help people gain clarity on the direction that will best meet their vision. “It all starts with getting in alignment,” says Jan, “When a person can truly identify the path that they want to take it all becomes much easier. I’ve worked with hundreds of business owners and helped them clearly understand how they can maximize their activities.”

Alignment and Connection lead to Prosperity. The company offers a variety of different coaching formats; live one-on-one coaching programs, free membership courses and online sessions, in-house training sessions tailored to personal or company’s needs, and their paid membership platform – the Wanderers’ Club - that offers live online coaching, and archive of relevant training, ongoing sessions, member discounts on materials, merchandise and future WBNLCoaching Adventures.

WBNL Coaching provides a basic membership which includes immediate access to their Business Planning Course. For a limited time the premium membership, called the Wanderers’ Club, is available for an introductory price of $27 per month.

About WBNL Coaching
WBNL Coaching is the Business and Life coaching and training branch of Wandering But Not Lost Enterprises. We are a team of heart-centered, like-minded, coaching professionals who empower people, like you, who want to discover and realize their full potential. 

Free Business Planning Course included with Basic Membership.

Services include: Personal Coaching, Online Training Courses, Live Online Discussions and Group Coaching, Monthly Webinars.

“Connection is also a key factor to one’s success,” added Matt, “It is critical that you tie your vision to your everyday actions. At WBNL Coaching we encourage people to get up and get out. We’ve found that most of the best ideas occur when you allow yourself to get away from your office and computer. Move around, get inspired by nature, take a hike – do whatever activity you enjoy. It will open your mind and you will find that you are more happy, healthy and ready to get to work.”

WBNL Coaching Pennant Project



We walk our talk! We believe that everyone should Wander. Browse our Travel Log for some inspiration on places to go.

Plant your online flag! Get your Wandering But Not Lost Pennant today and share your stories and photos with us.  We’d love to hear about your experiences, too! Tell us your story.

Tag your photos with  #WBNLPennantProject on Twitter and Instagram to be included on our WBNL Social Live wall.


Remember, Be Forever Wandering But Not Lost!


WBNL Coaching Membership Platform Launches 11-11-15


WBNL Coaching is officially launched! Thanks to everyone who attended our Real Estate Business Reboot in Las Vegas on 11-11-15.

Visit to learn more about our coaching program and online training membership options. Your FREE, basic membership includes a complete real estate business-planning course and downloads.

Join the Wanderers Club for the introductory, limited time membership fee of only $27/month to access all of the member benefits including monthly training webinars, group coaching sessions, online training courses, private Facebook and LinkedIn Groups.


Our First Blab at WBNL Coaching - Get Up & Get Out!

Post update:

Click here for the replay of our first blab.

We believe video and livestreaming are game-changers for business.  It's a big part of our business proposition and marketing plan.  Join us as we venture into the livestream world!  Our blab replays will all be archived on our WBNLCoaching website and accessible with your basic membership (FREE).  Learn more about becoming a member of our community at WBNL Coaching.


At WBNL Coaching and Wandering But Not Lost, we are excited to join the livestreaming world with weekly shows on  We are planning on covering topics from travel to life & business coaching to social media and technology for business.  

If you are not familiar with Blab, check it out!  Blab is like a live video talk show.  It's super easy to use and participate.  When you connect with your twitter account you will be able to comment and join live blabs.  It works on both desktop (need a webcam or built-in camera) and mobile.  However, you definitely want a solid internet connection to ensure a good user experience.  

You can join live shows in progress, watch replays, subscribe to upcoming blabs and even host your own.  As a host you can assign a co-host and control who joins your live broadcast.  Once the blab is over, you will receive an email with both the audio and video files that you can repurpose and post to your blog or other sites.

Learn more about Blab: 


Are you ready for coaching?  Take your business to the next level today.  Schedule a complimentary 30-minute coaching session today to find out more.

The Magic of Being Connected & Aligned

An amazing thing happened to us over the past few weeks.

My dear friend, collaborator and now business partner, Matt Emerson and I have been supporting each other as we pursue our passions and purpose.  We were contemplating how to align and connect our business ideas and separate entities to better serve our clients and customers.  The answer was simple and right there in front of us all along - as is the case so often in life.


We had an epiphany!

It occurred as we were following our own coaching advice ... to Get Up and Get Out and find the connection and alignment of your "why" and your chosen career.  

So, we went on a hike and conducted a few "walking meetings" over the course of a couple of days. We got out of our own way and opened up to the possibilities.

In order to better align with the needs of our clients, we decided to shift our focus slightly.  We are proud to announce that HMB (Heart|Mind|Business) Coaching is now WBNL (Wandering But Not Lost) Coaching.  Our goal is to insure that you are in alignment and help you connect so that you can prosper.  We are living proof that sometimes you need to shift gears a bit in order to become more powerful.  We’ll help you with that too!

Our philosophy remains the same - at WBNL Coaching we empower, listen, and coach you from an alignment of your heart and mind with your chosen field.  For us, listening is paramount.  We aren’t here to tell you what to do next, we are here to understand where you are in your business and what the best next step may be.  You’ll be heard with us – we listen.

We continue to experience the astonishing power of being connected and aligned with our purpose (our WHY) and the desire to provide valuable services and products that support our clients and customers.  We are excited to share that experience and guide those of you who are ready to discover your true path and to live your life on purpose.



Wandering But Not Lost (WBNL Enterprises) is currently...

WBNL Coaching - Business, Real Estate & Life Coaching & Training - Travel Tips and Your Home for the Complete Travel Experience 

WBNL Instagram - Follow us for the daily travel photo, insider tips and inspiration

Wandering But Not Lost Gear!

Wandering But Not Lost Pennant Project



On the horizon - in the very near future ...

Wandering But Not Lost Travel Adventures

 Be forever wandering but not lost!

Learn more about becoming a member of our community at WBNL Coaching.

Join the WBNL Coaching Wanderers Club - The online, virtual coaching and training platform for Real Estate and Business Professionals. 

Your basic, FREE membership includes:
WBNL Coaching Real Estate Business Plan Online Course and Downloads

How to Build a Profitable Real Estate Team

Building a successful and profitable team is truly an art as well as a science. 

The first two agent team building principles are hiring talented individuals for your key staff positions and implementing effective business and real estate systems.

WBNL Coaching TeamBuildingjpg


Team Building Principle #1: Hire Talented People to Key Positions

Your first key player is a solid administrative assistant/transaction coordinator.  Hiring an assistant is actually first priority if you don’t already have one.  A general rule of thumb is that you are ready for an assistant when you are consistently closing 2-3 transactions each month.

Here are some documents to get you started in the process of hiring an assistant:

Team Manager – A Critical Factor

The key to building a successful, productive and enduring team is having an effective Team Manager.  The Team Leader who recognizes this basic concept will enjoy the benefits of more time, more income, less stress and the creation of a business asset that incorporates an exit strategy (the brokerage within the brokerage model).

The duties and responsibilities of the Team Manager include:

  • Set up and implementation of all team building systems that generate additional leads and income for the team
  • Recruiting team associates
  • Training and retaining team associates
  • Holding the team associates accountable to goals and production standards

Don’t hire team associates (buyers agents) until you are ready! 

And ready means (1) you have an administrative assistant or transaction coordinator and ideally also a Team Manager and (2) you have your established systems in place.  You must have your house in order before hiring agents to join your team!

Team Building Principle #2:  Implement Effective Systems

The following business and real estate systems are essential to creating a productive, profitable and successful team:

  • Business Basics, Incorporating and Financial Essentials
  • Team Vision, Mission and Core Values
  • Team Unique Value Proposition (UVP)
  • Team Organizational Chart
  • Team Business Plan & Goal Setting
  • Team Building Basics
  • Team SOI/Referral System
  • Team Listing System
  • Team Farming System
  • Lead Generation & Follow-up Systems
  • Recruiting / Affiliation System
  • Exit Strategy

Systems + Staff = Success & Sanity!

Recommended Reading:


Join the WBNL Coaching Wanderers Club

The online, virtual coaching and training platform for Real Estate and Business Professionals.  The Art & Science of Agent Team Building will be one of the certification courses available.

Your basic,  FREE membership includes:

WBNL Coaching Real Estate Business Plan Online Course and Downloads

How to Create a Better Business Blog - 15 Tips & Tactics

Blogging is not for everyone!

It requires dedication and commitment … and your most valuable resource … your time.  Before you even consider starting a blog, ask yourself these fundamental questions:

  • Do I enjoy writing?
  • Am I willing to be myself, be transparent and let my voice be heard…by the world?

If the answers to the above are a resounding YES, then blogging may become your secret weapon for lead generation, online presence and becoming an authority and influencer in your market.


Here are 15 blogging tips to guide you to a better blog:

1. Write about your passion(s).  Choose a topic(s) that you really love and is clearly your passion! Define your core topics and focus for your blog and stick to those subjects.

2. Find your voice.  Be transparent and authentic.  Write in a human voice – like you were having a conversation with a friend or client.  Invite a dialogue.  Be clear, concise and conversational.

3. Keep it Local.  Write about your neighborhoods, local market, what customers/consumers want to know about.

4. Know your audience. Write for the audience you want to have.  What questions, challenges and issues can you help resolve for your customers?  Write about that.  Survey your customers and clients to get ideas for content.

5. Write your posts for web readers.  Make it scannable, use white space, use paragraphs and headers.  Package the content (lists, top 10…), use bullets and graphics.  Recommend a minimal word count of 300 for your articles.

6. Think evergreen content. Adopt a mindset and awareness of how your experiences, questions from clients and comments on your blog can translate to content for compelling posts. Many of your posts when sanitized and timeless can build a library and knowledge base.  Consumers and prospects will be able to find you via keyword searches for the topics you’ve written about.  Also, you can send a link to a post you’ve already written when a new client has the same question or concern.

7. Optimize your posts for search engines.  Use relevant key words in post titles, tags/categories.  Integrate your search terms into the  body of the post (1-2% ratio). So, in an article of 300 words, you should mention your search terms 3 to 6 times.  Post frequently 2-4 times per week.

8. Include pictures and images.  Use your own photos, research various sites to purchase stock photos.  Remember to use keywords to name your image files and use the alt tag and description feature of your blog software for further SEO help. Try one of the many image and graphic design apps or online tools.  I personally use and love Canva.

9. Link, link, link!  Link to other bloggers, sources, websites.  Link to your own content within your blog posts. Post comments on other blogs – which

10. Persistence and perseverance!  Keep at it.  Don’t quit. Audiences take time to build.

11. Quality not quantity. Don’t force it – wait until you have something useful, entertaining, informative or interesting to write about.

12. Include a call to action.  Clearly display a call to action on your blog and in your posts that encourages the reader to take some action.  Some examples: Join your mailing list.  Sign up for MLS Search, contact form, free report or CMA. Download a report, whitepaper or eBook.  Purchase a product or service.

13. Participate in your online community. Read other blogs and comment.  Real Estate professionals… consider joining Active Rain and using their blog platform to connect and network with over 270,000 real estate professionals.

14. Use a content marketing schedule or calendar.  Use a calendar or a spreadsheet to organize your article ideas, days and times to post and as a record of what you have already posted.  You can download a free social media marketing calendar from Hubspot.

15.  Your blog is the hub for your content marketing strategy. Make sure you have links to all of your social media profiles and platforms.  Use a social sharing plugin or tool to automatically share your new blog posts on your Facebook, Twitter and LinkedIn pages.

Happy Blogging!


Visit to learn more about our coaching program and online training membership options. Your FREE, basic membership includes a complete real estate business-planning course and downloads.

Join the Wanderers Club for the introductory, limited time membership fee of only $27/month to access all of the member benefits including monthly training webinars, group coaching sessions, online training courses, private Facebook and LinkedIn Groups. 

Are you ready for coaching?  Take your business to the next level today.  Schedule a complimentary 30-minute coaching session today to find out more. 

Powerful Real Estate Business Plans - Florida REALTORS Presentation

Today, I had the privilege of presenting to a great group of real estate professionals attending the Florida REALTORS Annual Conference and Trade Expo / Celebration '15.

Here is the Slide Deck from the session:  Powerful Real Estate Business Plans 

You can download all the customizable Real Estate Business Plan templates from our new website introducing WBNL Coaching

Step 1 – Set Your Goals (Outcomes)

Identify clear, concise, SMART goals and know your WHY for each of them.

Measurable/Meaningful to you 
Attainable/As if Now/All areas of your life 
Timeframe/Toward what you want

  • Write them down for all areas of your life (Personal, Financial, Business/Career, Relationships/Family, Spiritual)
  • Create Action Plans – break the goal down into steps and next actions.  Take action every day!
  • Measure and track your progress – you can’t improve what you don’t measure.
  • Celebrate your successes along the way – make any necessary course corrections.

Why Write Down Your Goals (Outcomes)?

  • To clarify what it is you truly desire.  Writing down your goals forces you to select something specific and decide what you want and when you want to attain it.
  • To motivate and inspire you to take action. Writing your goals down is only the first step.  It is also important to review them regularly which supports you to take the next most important action toward your goal.
  • To help you overcome resistance. Every meaningful intention, dream, or goal encounters resistance. From the moment you set a goal, you will begin to feel it.  Resist the temptation to focus on that resistance and instead focus on what you want to accomplish.
  • To enable you to see—and celebrate—your success and progress.  Written goals are like mile-markers on a highway. They enable you to see how far you have come and how far you need to go. They also provide an opportunity for celebration when you attain them.

Step 2 – Create Your Business Action Plan

FREE: WBNL Coaching Real Estate Business Plan Online Course and Downloads

Conduct an Assessment and Review of the current or previous year. Start by analyzing your previous year’s business – this form will help you gather and calculate key factors for your specific business.  Everything from sources of business to average days on market and listing to sale ratios.  Before you launch into your plan for the coming year, it’s critical to review what worked last year and to know your basic numbers.

Step 3 – Measure and Track Your Results

You can’t improve what you don’t measure.   An excellent tracking system will allow you to make necessary course corrections and adjustments as well as track your overall success. 

SECRET to SUCCESS: Create Your Daily Action Plan and Just Do It!

Once you have your business plan in place, it is critical to review it and make necessary course corrections at least quarterly .  On a monthly basis, make sure to use a performance dashboard or a suitable tracking form to record your actual results and compare them to your plan or goal.

From the business plan you can create your daily, weekly, monthly ACTION PLAN.  This plan will outline the income-producing activities and other tasks you are committed to in order to achieve your  desired outcomes.  Review and stick to your Action Plan DAILY!

A basic mantra or affirmation for your consideration and real estate success could simply be:

“I make one qualified appointment daily!”

FREE: WBNL Coaching Real Estate Business Plan Online Course and Downloads


Introducing Heart | Mind | Business Coaching & Training Company

Dear friends, associates, past clients and new clients:

Post Update:  Company name change announcement: read The Magic of Being Connected & Aligned

FREE: WBNL Coaching Real Estate Business Plan Online Course and Downloads

My passion has always been to inspire, empower and educate others to discover and achieve their full potential.  I have had the opportunity to do just that throughout my life as a business coach, speaker and trainer in a variety of career positions and affiliations with large companies.

My burning desire – that deep calling that never really goes away - has been to make the transition from the corporate world to running my own successful coaching and training business. I took that plunge in 2009 with O’Brien Consulting Services where I focused on real estate agent and team coaching as well as social media consulting.

Here’s what I discovered.  It’s not fun and empowering to work solo.  I vowed that when the day came that I would launch my own business again, it would be a collaborative effort.  I envisioned a company of heart-centered, like-minded professionals who work together to positively impact the lives of our clients.

Well, that day has arrived. Every experience and every person along my path has prepared me for this next exciting step in my journey and fulfillment of my life’s purpose.  I am truly grateful for those experiences, friendships and opportunities to grow.

I am thrilled to announce that I have made that leap of faith into the world of small business ownership by founding HMB Coaching, LLC.  Heart Mind Business Coaching is a real estate, business, life coaching and training company providing both personal, one-on-one coaching and online, on demand training and virtual coaching. 

HMB Coaching: Align and Connect Your Heart (passion) and Mind (attitude) with Your Business.

It’s all about understanding your passion and attitude then connecting those elements with the path that will lead you to success. 

We designed our programs for real estate professionals, agents who are building a team, brokers, managers and business owners in any industry.

Our coaching interest list is forming now!

Join the list and be among the first to know about the actual launch date for HMB Coaching (currently scheduled for September 2015).  You will also get notified of the limited time, introductory pricing and how to become a charter member of HMB Coaching.

As we continue to build our coaching and training platform, we have created an initial site to tell you more about who we are and what we do.

Get on the list and download the free Real Estate Business Plan and customizable templates to guide you through creating powerful goals and a written business plan to keep you on track to success.

You are filled with unlimited potential.  At HMB Coaching we will partner with you to unlock your heart and mind so that you can focus, stay on track, and truly enjoy your personal and business journey.  There is no doubt that when you love what you do, it isn’t really work; you are more positive and feel more alive.  In the end isn’t it really about that feeling of satisfaction that you have exceeded your wildest expectations? That you have no regrets? That you have more personal time for family and friends?  We think so too – let’s get to work!


Jan O’Brien

Founder, HMB Coaching, LLC